Doctor Rank

AI Search and SEO Agency for Doctors and Lawyers

Doctor Rank is an AI-focused SEO agency for doctors, medical clinics, & lawyers. We get your practice chosen by Google, AI Overviews, and the personalized AI agents that now search, compare, and book on behalf of patients and clients.

Serving practices and law firms nationwide.

You work directly with the founder

Month-to-month. No contracts.

One client per specialty, per city

Healthcare and legal only

Our Recent Client Results

Real data from real clients across healthcare and legal. Measurable growth in calls, leads, consultations, and AI search visibility.

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Dermatologist in Queens, NY

Growth +50%
Before
Dermatologist in Queens, NY before

856 calls/month in 2022

After
Dermatologist in Queens, NY after

1,336 calls/mo in 2025

Dermatology Clinic Brooklyn

Growth +167%
Before
Dermatology Clinic Brooklyn before

43 calls/month in 2024

After
Dermatology Clinic Brooklyn after

115 calls/mo in 2025

GI Clinic NY

Growth +44%
Before
GI Clinic NY before

114 calls/month in 2024

After
GI Clinic NY after

164 calls/mo in 2025

Personal Injury Law Firm in New York

170-Page Schema Rebuild
228 calls from Google Business Profile, +36.5% growth

228 calls from Google Business Profile, +36.5% growth

170-page schema rebuild across the entire site. The prior agency had left Attorney, Service, and FAQPage schema broken or missing. Rankings had been sliding for months. We rebuilt every schema block from scratch, aligned provider schema with bar admission data, tied service schema to practice areas, and encoded FAQPage schema on every top-of-funnel page. Rankings recovered across the full keyword set inside 90 days. The lesson for any law firm: schema is not cosmetic. In the age of AI search, it is how Google, AI Overviews, and AI agents like ChatGPT verify that your firm's attorneys have the credentials your site claims.

Personal Injury Law Firm in Florida

First ChatGPT Referral

First documented ChatGPT referral inside the first six weeks of engagement. The firm received a new client who specifically told intake that ChatGPT had recommended them by name when asked for the best car accident attorneys in the metro area. The structural work underneath that outcome was an attorney bio rebuild with state bar verification encoded in schema, a practice-area content architecture aligned to the attorney whose bar admissions and trial experience match each page, citation expansion across Avvo, Justia, FindLaw, Martindale-Hubbell, and Chambers, and Google Business Profile management tied to every office location. ChatGPT started surfacing the firm when the structured authority signals matched what the AI was looking for.

The Problems We Solve

You are excellent at what you do. You spent years training to become a doctor, dentist, or attorney. But nobody taught you how to get ranked by Google and recommended by AI agents. Meanwhile, your competitors are investing in their visibility. They show up when patients and clients search Google, when AI Overviews answer the query, and when an AI agent gets asked who to call. They get the appointments and the cases.

Most doctors, medical clinics, and lawyers we talk to have the same frustrations:

Their website looks outdated and does not convert visitors into appointments or consultations.

They have tried marketing agencies that promised results but delivered confusing reports and no real growth.

They do not appear in Google's local map pack when people search for their services.

Patients and clients now send ChatGPT, Perplexity, Gemini, and other personalized AI agents to search, compare, and book on their behalf, and they have no idea if their practice is the one being recommended.

We built Doctor Rank to solve these problems. We focus exclusively on doctors, medical clinics, and lawyers because we understand your industries, your patients and clients, and the new way they search, on Google, inside AI Overviews, and through the AI agents picking who to recommend.

Why Doctor Rank Is Different

We picked one direction and committed to it. Doctor Rank works only with doctors, dentists, surgeons, lawyers, and medical spas. These are the industries that sit under Google's YMYL microscope, where E-E-A-T, credentialed authorship, and local trust signals aren't optional, and where generic SEO agencies keep failing their clients. That focus is what you're buying. Here's what it gets you.

Deep YMYL roots

Every page we publish carries author credentials, reviewed-by blocks, and sourced claims, because Google and AI models won't cite content that doesn't.

Clients who survive core updates

Our dermatologists, GI clinics, and law firms don't crash when Google ships a core update. They usually gain. We've watched Medic, Helpful Content, and every 2024–2026 update hit competitors while our clients climbed.

AI agents as the core product

Google AI Overviews, ChatGPT, Perplexity, and Gemini now answer "best dermatologist in Brooklyn" and "DUI lawyer near me" before anyone clicks. With Google moving past the ten blue links toward AI agents that pick a provider, this is the new front door. We have documented client appearances inside AI answers. Most agencies sell this as a buzzword. We ship it.

One specialty per market

Once we sign a dermatologist in Brooklyn or a DUI lawyer in Miami, that specialty in that market is closed to every other practice. You're never competing against your own agency.

Month-to-month, founder-reviewed

No long lock-ins. Every strategy is reviewed by someone who's been ranking doctors and lawyers through every Google core update since 2005.

Explore Our Services

Focused and deep, built only for healthcare practices and law firms. Every engagement includes AI search optimization at no extra cost.

SEO

We put your practice at the top of Google for the services patients and clients actually search.

Website Design

Fast, mobile-first sites for practices and firms, built to convert ranked traffic into booked patients and consultations.

AI Overviews & AI Agent Optimization

Patients and clients now ask ChatGPT, Perplexity, and Google's AI Overviews to pick the provider. We make sure the name they get is yours.

Every core service includes AI Overviews and AI agent optimization at no extra cost. While other agencies focus only on Google, we make sure your practice is named when patients and clients ask ChatGPT, Perplexity, Gemini, or any other AI agent.

From the Founder of Doctor Rank

I'm Artem, founder of Doctor Rank. I've been doing SEO since 2005, which is 20 years of watching Google rewrite the rules, from Florida to Panda to Penguin to Medic to Helpful Content to the March 2026 core update. I built Doctor Rank as a boutique on purpose. We stay small, we're selective about who we sign, and we cap the number of clients we take on so every strategy gets real attention.

Some of our clients run complex multi-location practices with 8, 12, 20 offices. Others are solo dermatologists, solo plastic surgeons, or solo DUI attorneys who want to own one market. Either way the work is individualized. You get a strategy built for your specialty, your geography, and your goals, not a template pulled from a drawer.

When you hire Doctor Rank, you're not handed off to an account manager. You talk to me. I personally review every client strategy, every author block we publish, and every AI search recommendation we ship. SEO in 2026 isn't about ten blue links anymore. Google AI Overviews, ChatGPT, Perplexity, and other AI agents are where doctors, dentists, and lawyers get discovered now, or don't, and getting cited inside those answers is the work that matters most.

Artem, Founder of Doctor Rank

Artem S.

Founder · SEO since 2005

Let me buy you

Book a consult and I'll treat you and your team to .

Our Human & AI Team

A dedicated team of marketing specialists who work only with healthcare providers and law firms. Every person on the team is trained on the YMYL, E-E-A-T, and AI search disciplines that define the work. You will never be handed off to a junior account manager executing a template. Senior specialists handle the strategy, execution, and ongoing monthly work on every account.

Artem S.

Artem S.

CEO & Founder

Agent Zero

Agent Zero

Chief Operating Officer

Ashik

Ashik

Local SEO Expert

Ash

Ash

Website SEO Lead

Shagor

Shagor

Automation Specialist

Frequently Asked Questions

How long does SEO take to show results for a doctor or lawyer?+

Most practices and firms see measurable improvements in 3 to 6 months, with rankings compounding over 12 to 18 months. Healthcare and legal are both competitive YMYL categories, so the ramp is slower than it would be for a retail business, but the compounding is also stronger because once you own the rankings, they are harder to lose.

Do you work with practices and firms outside of New York?+

Yes. We are based in New York and we serve healthcare practices and law firms across the United States. Local SEO principles are the same whether the practice is in Manhattan or Miami, Dallas or Denver. We tune the approach to the competitive density of the specific market.

What is AI agent and AI Overviews optimization?+

It is the discipline of making Google AI Overviews and the AI agents people now use (ChatGPT, Perplexity, Gemini, Claude) recommend your practice or firm by name when a patient or client asks for the best in your specialty in your market. Google has signaled that the ten blue links are giving way to agent-driven answers, and this is the work that gets you named inside those answers.

What about Google's move to AI agents and AI Overviews?+

At Google I/O, Google made clear the future of search is AI agents answering the query directly instead of a list of links. AI Overviews already sit above organic results on the majority of healthcare queries. Our entire methodology is built for this shift: schema that AI engines can verify, citations across the directories AI agents trust, and content structured around the natural-language questions patients and clients actually ask. Every Doctor Rank engagement is future-proofed for the agent era.

What about personalized AI agents that search on behalf of patients and clients?+

Gemini, ChatGPT, Meta AI, and Apple Intelligence are rolling out personal agents that do not just answer questions, they act. They search, compare options, screen reviews, and increasingly book the appointment or schedule the consultation on behalf of the user. We optimize for the same trust signals those agents use to pick a provider: credentials encoded in schema, citations across the directories agents trust, review sentiment, and content structured around the natural-language questions real patients and clients ask. The goal is to make your practice the one the agent recommends and books.

How much does ChatGPT and AI agent optimization cost?+

It is included at no extra cost in every Doctor Rank engagement. It is not a separate product. We treat Google AI Overviews and AI agents as the core surface, not a bolt-on.

Do you do SEO for dentists?+

Yes. Dentists are one of our most-served specialties. See our guide on ChatGPT SEO for dentists for the framework we apply.

Do you do SEO for plastic surgeons?+

Yes. We serve board-certified plastic surgeons and cosmetic surgery practices.

Do you do SEO for law firms?+

Yes. We serve law firms across personal injury, criminal defense, family law, DUI, immigration, bankruptcy, and medical malpractice.

How does Doctor Rank help law firms get cited in ChatGPT?+

We encode attorney bar admissions in schema, build citation footprints across Avvo, Martindale-Hubbell, Justia, FindLaw, and state bar directories, and structure practice-area content around the natural-language questions real legal clients ask. ChatGPT cross-references those signals when choosing which firm to name.

Will Doctor Rank sign my competitor?+

No. When you hire us, we do not sign another practice in your specialty in your market. Ever. That is the one firm per specialty per market promise.

Is SEO HIPAA-compliant for medical practices?+

Done correctly, yes. We run review generation, content production, and reputation management inside HIPAA boundaries. We do not expose patient information and we follow marketing consent protocols.

Is SEO compliant with state bar advertising rules for law firms?+

Done correctly, yes. We follow state bar advertising rules on testimonials, case result language, and attorney advertising disclaimers. Compliance varies by state and we calibrate to each firm's state bar.

Do you guarantee rankings?+

No reputable SEO agency can guarantee specific rankings because Google's algorithm is not controllable by any outside party. What we guarantee is that we will implement proven strategies, track results transparently, and work every month to grow your visibility.

What is the difference between SEO, AEO, and GEO?+

SEO is traditional search engine optimization for Google. AEO is Answer Engine Optimization, tuned to surfaces that return direct answers. GEO is Generative Engine Optimization, tuned to large language model responses on ChatGPT, Claude, and similar. In practice, the three disciplines overlap and we run them as a single program.

How is ChatGPT different from Google for finding a doctor or lawyer?+

Google returns a list of links. ChatGPT returns a single structured answer with two or three recommended providers or firms mentioned by name. For the patient or client, ChatGPT is higher-intent, and for the practice being recommended, ChatGPT traffic converts at roughly 4.4 times traditional organic.

What makes Doctor Rank different from other agencies?+

We specialize exclusively in healthcare and legal. We are AI-first. We publish pricing. We do not sign competing clients. We have 20+ years of founder-led SEO experience. We have live page-1 rankings for AI search queries across both verticals right now. Most agencies have none of those attributes.

How can I tell if my SEO agency is actually working?+

Look at leading indicators, not vanity reports. Are you ranking for the terms patients and clients actually search, not just your own brand name? Are Google Business Profile calls, directions, and website clicks trending up month over month? Are you booking more qualified consultations, and are you getting named in AI Overviews and ChatGPT answers for your specialty? A good agency shows you those numbers transparently every month. Traffic charts with no tie to calls or consultations are a red flag.

How do doctors get to the top of Google?+

Three things compound together: a website with procedure and condition pages structured around what patients search, a fully built and actively managed Google Business Profile, and a steady flow of real reviews plus citations across the directories Google trusts. There is no shortcut. The practices that own the top of Google are the ones that have done this consistently over 12 to 18 months.

How do I market my medical or dental practice online?+

Start with the channels that compound. SEO and your Google Business Profile bring in patients who are already searching for your services, which is the highest-intent traffic you can get. Layer in reviews and structure your content so AI tools like ChatGPT recommend you by name. Paid ads work as a complement once the organic foundation is in place, not as a substitute for it.

How do I get a bad Google review removed?+

You cannot remove an honest negative review, and no legitimate agency will promise you can. What you can do is flag and appeal reviews that violate Google's policies (fake reviews, conflicts of interest, off-topic or profane content) and win removal on the ones that genuinely break the rules. The bigger lever is generating a steady stream of real positive reviews so one bad review stops defining the profile.

How do I get started?+

Call or text (718) 307-2996, or schedule a free strategy session through the button below. The first call is a free audit of your current online presence and an honest recommendation on whether we are a fit.

Ready to Grow Your Practice or Firm?

Our Offices

Based in New York and Port St. Lucie, serving practices and law firms nationwide.